With the goal of captivating, inspiring and activating tomorrow’s thinkers to take positive action towards saving our planet from the accumulation of waste products, David de Rothschild, a 31-year-old English banking heir and environmental daredevil along with his team of hand picked scientists are on a mission, to address the issue of sustainability with the creation of Plastiki. An all around environmentally friendly masterpiece, the Plastiki is a 60-foot catamaran floating on approximately 12,000 reclaimed whole plastic bottles which have been highly pressurized. The masts are made out of reclaimed aluminum irrigation pipes, while the ropes are also made from recycled plastics. Read the rest of this entry »

Last month, Vidafine had the honour of being invited to the Blu Dot showroom opening by Urban Mode owner, Myrlene. The Toronto furniture boutique has added a permanent show floor connected to its existing store space, housing the Minneapolis-based Blu Dot line of products.

After amusing ourselves with the new goodies populating the garage-turned-store-space, we gathered around for an informal speech by Blu Dot CEO, John Christakos. After a few years in Management Consulting, John left his high-paying job to start Blu Dot with two college friends who shared a passion for design and architecture. With an aim to build affordable, but good furniture, Blu Dot was born in 1997. Since then, the three have not only created useful and affordable furniture, but also built the Blu Dot brand through fun ideas and smart marketing campaigns. Some of these include the Good Design is Good Gallery, featuring the simple things in life that are simply good; and the Blu Dot Desktop Clock, which displays on your desktop a different image for each minute that passes by. Read the rest of this entry »

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vimeo Direkt
by NuFormer

Talk about adding dimensions to a wall – these two videos demonstrate how digitally created objects can interact with real world spaces such as these public buildings. So, what you are viewing aren’t special effects applied to the video – they’re actual video animations projected onto the building itself. That means if you were actually there, you could see giant balls tumbling down from the roof of a building or a mysterious glowing ball of light floating around the columns of a building (assuming you’re looking at it from the right angle I believe). NuFormer Digital Media were the ones who used some fancy 3D video projection to alter our perception in the real world. It definitely seemed convincing when that building looked like it was collapsing, but don’t take my word for it – go check out the video. Read the rest of this entry »

Duracell? Isn’t the pink bunny the Energizer mascot?

After some Wiki-research, it turns out that the Energizer Bunny (the one that plays the drums in sunglasses) is only commonly found in North America. The Duracell Bunnies actually came out first in 1973 and dominate the European and Australian regions. So depending on where you live, you may be familiar with either the Energizer Bunny or the Duracell Bunny! Amazing huh?

Our North American friends must have seen the Energizer Bunny playing the bass drum at some point in their lives. The Duracell Bunnies are often caught doing something other than playing the drums, such as organizing themselves into gangs and engaging in activities like such Read the rest of this entry »

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With the old adage – a picture is worth a thousand words, it’s only right to assume that a thousand pictures would make one heck of a story. Takeuchi Taijin shows us just that by using quite literally hundreds of photographs in his Where The Wild Things Are-esque stop motion video. Looking back at the year which has just left us, this light-hearted stop motion story ranks pretty close at the top of my list for favourite videos of the year.

The story itself is simple and straightforward. A boy dressed up in a wolf costume chases after a pig, but it’s the execution which really leaves us in awe. Read the rest of this entry »